YouTube's version of Stories will be called Reels and is launching soon

Ken Copeland
Декабря 1, 2017

The new addition will allow creators to upload clips in a "stories" format, which has gotten quite popular with apps like Snapchat and Instagram. Reels will appear in a dedicated tab on the YouTube channel.

The concept of Stories was first introduced by Snapchat and later adopted by many other online platforms including Facebook and Instagram, though YouTube Community's own spin adds some slight variations to it. On Snapchat, Instagram and other social platforms, Stories posted have an expiry time of 24 hours.

The Google-owned video site announced Wednesday that it's putting its own spin on the slideshow-like format popularized by Snapchat and co-opted by almost every other social tech company since. We learned that you want the flexibility to create multiple Reels and have them not expire, so we'll give you those options. YouTube is also integrating features already available on Community for Reels.

Users will also be allowed to add custom music and text and can engage with the Reels by giving them a thumbs up or a thumbs down, similar to YouTube videos and comment on them.

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The feature is now being rolled out to creators who have over 10,000 YouTube subscribers, so you're probably going to need to have a pretty healthy community of subscribers if you even want to have the option.

YouTube has announced a new feature: Reels. Reels is now in beta mode and the final product is expected to launch soon, but after proper experimentation. The YouTube Community expansion comes a few days after YouTube Chief Product Officer Neal Mohan confirmed that the feature was set to hit more YouTube content creators soon.

YouTube has also made some changes to the Community tab.

Reels are being tested among a small group of the YouTube video creators. However, this doesn't assure that notifications for every Community post will be received. There, channel owners can interact with and update fans with text, photos, polls, and other non-video posts.

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